What it's Like to be a Chief Marketing Officer?
How do you manage millions of dollars, hundreds of people, and thousands of ideas, while making decisions on what gets to market and what doesn't? Hosted by Mike Linton, ex CMO of Best Buy, eBay, and Farmers Insurance, this podcast is designed to share what really happens in the shortest-tenured C-Suite position. You'll learn how to get hired, how to manage the complexity of the job, tips on handling the pressure, and how to survive in the fastest turning position in the Executive Suite.
Episodes
The Team
Mike Linton
After starting his career at P&G in Brand Management, Mike held numerous leadership positions including serving as Best Buy's first ever Chief Marketing Officer, the CMO of Farmers Insurance and eBay, the Chief Revenue Officer of Ancestry.com, and as both a public and private board member.
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