HR's Most Dangerous Podcast

Chad & Cheese discuss a wide variety of topics and current news stories around recruiting, human resources, and employment. Hiring companies, employers, and vendors tune in weekly for insights from practitioners, vendors, startups, and more.

Listen on Apple Podcasts Listen on Spotify Listen on Pandora

The State of Programmatic Job Ads

Performance-based ads have become a highly-adopted and powerful tool for Marketing departments throughout the world, and yet it hasn't in Recruitment Marketing. So, what is the state of programmatic job advertising in the recruitment world?

Madeline Laurano, Founder of Aptitude Research shares information from newly published research entitled The State of Programmatic Job Advertising.

  • Are performance-driven ads the answer to more effective recruitment advertising?
  • What happens when employers embrace performance-based programmatic?
  • Why aren't employers jumping on the bandwagon?
  • What is the key differentiator for programmatic?
  • Can anyone do programmatic?
  • ...or should Marketing be involved?

Great research coupled with Madeline's HOT TAKES on news from last week in the recruitment industry.

Brought to you by those crazy programmatic kids over at Pandologic.

Recent Episodes

View All

It's a Pando Smart Recruiters Cash Geyser

The Chad & Cheese Podcast
If you thought last week's show was a blockbuster, wait until you get a load of this week's episode.
Listen to It's a Pando Smart Recruiters Cash Geyser

Boundless in Europe

The Chad & Cheese Podcast
Lieven has given up on Futbol everybody.
Listen to Boundless in Europe

Unicorn Alert! SmartRecruiters Raises $110M

The Chad & Cheese Podcast
The Shred is a bite-sized bit of recruitment news to help make sure you’re in-the-know, even if you’re on-the-go.
Listen to Unicorn Alert! SmartRecruiters Raises $110M

Calling Bullshit w/ Jess Von Bank

The Chad & Cheese Podcast
Imposter syndrome is loosely defined as doubting your abilities and feeling like a fraud.
Listen to Calling Bullshit w/ Jess Von Bank