The Benefits of a Branded Podcast

Illumetek, an industry leader in commercial lighting, electrical, and technology upgrades, built its reputation on solving complex problems at scale. But like many highly technical companies, Illumetek faced a familiar challenge:

Together, Evergreen and Illumetek developed a podcast strategy designed to make complex topics approachable and valuable.

Through IllumeTALK, Illumetek was able to engage directly with leading voices in their industry and build stronger relationships with strategic partners. One of those conversations turned into a deal that paid for the entire podcast.

Think your industry is too complicated for a podcast?

Let’s talk. We’d love to help you turn your expertise into something people actually want to hear and act on.