Video recruiting is red hot right now. All the kids are doing it, which also means only a few will get to sit at the cool table at lunchtime. This leads us to Willo, a spunky startup from Scotland who thinks they can bring video to the masses. Automation? A.I.? Machine learning? Nah, that's not the play. Instead, free forever and an aggressive integration strategy are at the heart of this company. Sounds nice, but will it pass the Firing Squad?