The World's Most Caffeinated Employer Brand Podcast

From James Ellis, this podcast is dedicated to making you smarter about recruiting and hiring. It's time to reinvent employer branding, recruiting, and hiring from the ground up!

Listen on Apple Podcasts Listen on Spotify

Cognitive Bias

We all make decisions based on mental shortcuts and pattern recognition. It's just what humans do. But if you're building a brand, these same shortcuts can keep you from seeing the brand that's right in front of you. And the more you learn about these biases, perhaps there are ways you can use them in increase talent attraction and engagement.

Thanks to Jason Kent Crowell for the question!

Show notes:

Recent Episodes

View All

A Better Resume

Looking for a job? Yeah, I hear you. It is the WORST! But you can take a bunch of lessons from employer branding to create a resume that isn't just "good," but helps you stand out and get the job you want.
Listen to A Better Resume

The View From Here with Holland McCue

The future of employer branding (or maybe the maturation of it) lays in how well it is integrated into the corporate brand.
Listen to The View From Here with Holland McCue

Lighthouses and Books with Charu Malhotra

This week we have a lovely long conversation with Charu Malhotra. Charu's worked on a number of employer brands that you've probably hear of, like Unilever, BP, and Ferrero (just to name a few).
Listen to Lighthouses and Books with Charu Malhotra

All Employer Branding Is Local

We are seeing the end of "monolithic employer brands," concepts that focused more on consistency that connecting to a person.
Listen to All Employer Branding Is Local

Connect on social media or subscribe to our newsletter

Connect