Embrace change, take risks, and disrupt yourself

Hosted by top 5 banking and fintech influencer, Jim Marous, Banking Transformed highlights the challenges facing the banking industry. Featuring some of the top minds in business, this podcast explores how financial institutions can prepare for the future of banking.

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Delighting Customers by Removing Friction from Banking

The best way to increase sales, loyalty and customer satisfaction is to reduce the effort needed to proceed along the customer journey. Jeff Bezos said, “When you reduce friction – make something easy – people do more of it.”

Customers have been trained by companies like Amazon, Google, Uber, Netflix, Rocket Mortgage and others that processes can be simplified in a digital world. The key is to be able to identify roadblocks and change them for the benefit of both your company and the customer.

We are joined by Roger Dooley, author of the books ‘Brainfluence: 100 Ways to Persuade and Convince Customers With Neuromarketing’, and ‘Friction: The Untapped Force That Can Be Your Most Powerful Advantage’. During the interview, Roger shares how behavioral science can help identify and eliminate the friction that can destroy a customer experience.

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The Rise of Big Tech Platforms in Banking

Banking Transformed
Pinar Ozcan, Professor of Entrepreneurship and Innovation at the Saïd Business School at Oxford University, discusses how innovation in banking has been impacted by the pandemic, and the rise of big tech platforms.
Listen to The Rise of Big Tech Platforms in Banking

The Product Expansion Strategy of Marcus by Goldman Sachs

Banking Transformed
Sonali Divilek, head of product for consumer business at Goldman Sachs, discusses the product development strategy of Marcus, and how a partnership mentality has helped Marcus become a force in the retail banking ecosystem.
Listen to The Product Expansion Strategy of Marcus by Goldman Sachs

The Power of a Data-Driven Culture at TD Bank

Banking Transformed
John Thomas, EVP and head of global innovation at TD Bank, discusses how a data-driven culture positions this legacy financial institution to be a major force in banking well into the future.
Listen to The Power of a Data-Driven Culture at TD Bank

Digital Transformation Success at a $60 Billion Bank

Banking Transformed
Ravi Vakacherla, EVP and Chief Transformation Officer at People’s United, shares his perspective on where organizations should start and the roadblocks to digital transformation.
Listen to Digital Transformation Success at a $60 Billion Bank