Embrace change, take risks, and disrupt yourself

Hosted by top 5 banking and fintech influencer, Jim Marous, Banking Transformed highlights the challenges facing the banking industry. Featuring some of the top minds in business, this podcast explores how financial institutions can prepare for the future of banking.

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Marcus by Goldman Sachs: Digital Banking Built for the Consumer

Many fintech firms struggle to gain scale, funding and brand recognition in an increasingly crowded banking ecosystem. Leveraging the power of digital technology and over a century’s worth of brand expertise, Goldman Sachs introduced its consumer banking platform, Marcus in 2016.

Through acquisitions, partnerships with firms like Apple and Amazon, and significant organic growth, Marcus has grown into a multiproduct platform, with $80 billion in deposits across the US and UK, $7 billion in consumer loan and card balances and millions of customers — all without the traditional brick-and-mortar branch model.

We are joined today by Dustin Cohn, Head of Brand and Marketing over Consumer and Investment Management for Goldman Sachs and the Marcus brand. On today’s episode, Dustin discusses the building of a new digital banking brand within a legacy financial firm and the mission of creating a unique customer experience.

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How Citi Maintains Customer Loyalty During a Pandemic

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Mary Hines, chief marketing officer for the US Consumer Bank at Citi, discusses the importance of turning loyalty program interactions from something that is occasional to something habitual.
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Four Seismic Shifts That Are Changing Banking

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Nancy Giordano, strategic futurist, founder of PlayBig, Inc. and co-founder of the Femme Futurists Society, discusses how the recent confluence of pandemics have impacted the future of work.
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Banking Must Move Beyond Rhetoric On Social Issues

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Legendary basketball coach, author and inspirational speaker, Mike Jarvis shares his insights into what leaders and organizations must do today to meet the needs of the community.
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