The World's Most Caffeinated Employer Brand Podcast

From James Ellis, this podcast is dedicated to making you smarter about recruiting and hiring. It's time to reinvent employer branding, recruiting, and hiring from the ground up!

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Reflect It or Change It

A strong employer brand starts by revealing what exists. Your job is to uncover who the company is and what it's really like to work there. But that's only half the job. You can't stop there. Because there are few people in the position you're in, one that can see so much of the company, the different locations, teams, roles, styles, purposes, and desires. And with that position comes the responsibility for you to make the company better, to make the company more like the company it wants to be.

Find me:
Recruitcon - Nashville
HireConf - NYC
Employer Brand Headlines (weekly digest of the EB world so you always look smart)

Recent Episodes

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Useless Facts

Facts don't do what you want them to
Listen to Useless Facts

The Expectations Game

If you want to attract candidates, promise them the moon. But if you want them to engage and even stick around, you are going to have to learn how to set, manage (and occasionally exceed) candidate expectations.
Listen to The Expectations Game

No New Tale To Tell

In this episode we think about story structure as a metaphor for how you can build your own brand.
Listen to No New Tale To Tell

Why Employer Brands Fail - Part Three

There are six common, but rarely-discussed, reasons why a company's employer brand initiative (or project or function) will fail.
Listen to Why Employer Brands Fail - Part Three

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